Thousands of new business owners like yourself go into business everyday online. Dong so means that your entire business is viewed by your prospects through your website. When planning a Web site remember the following tips:

1. Think concise when creating and writing web content. Less is more on the Web.

2. Be visual and show your products or illustrate your services in some manner (with photos or graphics, for example).

3. Don't use colors for text and background that are not easy on the eyes, such as blue print against a red background.

4. Don't try to dazzle people with high-tech intros.

5. Make key features of your products or services clear and inviting.

6. Make sure to include a customer service phone number and a toll-free phone number for ordering, for those people who aren't comfortable giving you their credit card over the Internet. Include a street address for your business so you don't appear anonymous. Include a site map so that everything can be easily found. Include a search feature for products and services.


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